Jai Jai Hooray!

Jai Jai Hooray! is a toy company that makes educational cultural products for young children.

I worked on the Goddess Power Tower, a building block toy set that teaches children about Hindu mythology through a fun poem which celebrates moms and women. In addition to editing the copy for the poem that appears on the toy itself, I wrote and edited the marketing copy on the packaging and planned part of the social media campaign for the toy.